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Digital Design and Marketing

Digital Design I (AT 8570)

Digital Design II (AT 8571)

VBCPS: 3 credits per year, 2 years

This two-year program helps students develop the skills and learn the principles involved in advertising design. Students learn the development and function of advertising, the production processes involved and how to cross technical and visual boundaries by using the elements of graphic design and computer graphic arts. Elements covered are illustration, typography, photography, digital video, computer graphics, web design, 3-D design and creation, animation and designing for mobile devices and electronic distribution. Students will prepare for the Adobe Certified Expert (ACE) certification exams and the National Occupational Competency Testing Institute (NOCTI) assessment in Advertising Design.

Hospitality & Tourism Management

2-year program @ The ATC & Local Hotels

TCC: DUAL ENROLLMENT REQUIRED

Stand apart and begin a career path that has no limits. The travel and tourism industry includes hotels, resorts, spas, restaurants, festivals and events, theme parks, resort and country clubs, casinos, cruise ships, conventions, conference centers, tourism attractions and even professional athletics. Learn to help others explore and experience the cultures and cuisines of the world. If you are interested in the opportunity to travel and break new ground in an industry where talent is rewarded, and where no day is the same, then this is the program for you. Opportunity will exist to earn relevant industry-recognized certifications.

Hospitality & Tourism Management (ME 8161) - YEAR 1

VBCPS: 2 credits per year, 1 year or

Hospitality & Tourism Management CO-OP (ME 8160)

VBCPS: 3 credits per year, 1 year

Advanced Hospitality & Tourism Management (ME 8162) - YEAR 2

VBCPS: 2 credits per year, 1 year OR

Prerequisite: Hospitality & Tourism Management

Advanced Hospitality & Tourism Management CO-OP (ME 8163)

VBCPS: 3 credits per year, 1 year

Prerequisite: Hospitality & Tourism Management

Marketing and Entrepreneurship @ ATC

2-year program

This exciting program explores marketing, entrepreneurship and professional success. Students will work with local businesses, entrepreneurs and mentors as they explore the skills needed to pursue a career in marketing or launch their own business! Topics of study include social media marketing, leadership, team productivity, business plan development, financial strategies and project management. Students will actively participate in DECA where membership offers travel, scholarships and networking. Students will also prepare to take national certification exams in March. A total of three credits may be earned by working in a part-time job. (Co-op).

Marketing and Entrepreneurship @ ATC (ME 8223) - YEAR 1

VBCPS: 2 credits per year, 1 year or

Marketing and Entrepreneurship @ ATC Co-Op (ME 8222)

VBCPS: 3 credits per year, 1 year

Advanced Marketing and Entrepreneurship @ ATC (ME 8243) - YEAR 2

VBCPS: 2 credits per year, 1 year or

Prerequisite: Marketing & Entrepreneurship @ ATC or a general marketing course

Marketing and Entrepreneurship @ ATC II Co-Op (ME 8242)

VBCPS: 3 credits per year, 1 year

Prerequisite: Marketing & Entrepreneurship @ ATC or a general marketing course